Multi-Phase Big Ten Expansion: How to Create a Super Death Star Conference

On April 12, 2010April 12, 2010 By Frank the TankIn Big East, Big Ten, Sports761 Comments

As I was going through the always insightful comments (since people seem to love talking about superconferences) and pondering life’s great questions, such as what Desmond’s plan is on LOST or why Justin Bieber has been a trending topic on Twitter for the past 15 years, it occurred to me that a multi-phase expansion for the Big Ten may actually be a strong strategy for the conference. For a very long time, I thought that if the Big Ten was going to add multiple schools, it would do it all at once because it wouldn’t want to risk not ending up with its desired end combination by inviting 1 or 2 schools and then hoping that someone like Notre Dame would join down the road. However, what if the Big Ten could invite 2 specific schools who would accept that would (a) apply maximum pressure on the big names to join in “Phase 2” and (b) even those big names don’t end up joining, those 2 schools plus another school that the conference apparently likes would still provide enough value where expansion would be considered to be a success?

A large part of the leverage that the Big Ten has right now is due to the fact that it stands at an odd number of 11 members, which provides the possibility of the conference adding 1, 3 or 5 schools (or even standing pat). Basically, it’s the conference equivalent of the “triple threat” position in basketball, where the player with the ball has the ability to dribble, pass or shoot. No one knows which direction the Big Ten is going to go right now. The mere threat of Big Ten expansion has caused the Big East and Big XII to wonder if they’ll survive and at least making the ACC consider some contingency plans. If the Big Ten just adds one member in an attempt to have a multi-phase expansion, then a lot of that threat goes away – the perception will be that the Big Ten is at a stable 12 members with a conference championship game and provides a strong possibility that it wouldn’t look any further. However, if the Big Ten invites 2 strategically targeted schools that would almost certainly accept, then the conference creates even more fear and chaos in the college sports world. Standing at 13, it’s clear that the Big Ten is pursuing a superconference strategy and there is an absolute guarantee that it needs to add 1 or 3 more members. If there’s a frenzy about the Big Ten’s plans today, just imagine what it would be like if the conference expands with a guarantee that it will add at least one more. The Big Ten would also show schools like Notre Dame and Texas that the conference isn’t bluffing when it says that it’s moving on.

Let’s look back at the Big Ten Expansion Index, which is likely how most of you found this blog in the first place. After Texas and Notre Dame, I had ranked Syracuse and Nebraska as the next two best candidates for the Big Ten. For separate reasons, Syracuse and Nebraska also happen to serve as the ideal “Phase 1” invitees to the conference.

Reading the tea leaves from Notre Dame, a split of the Big East current hybrid structure is the most likely way to “force” it to join a conference (regardless of what the school’s alums believe). Well, if the Big Ten were to choose just one Big East school that would most likely cause the Big East to split, it would be Syracuse. The Orange are the glue that holds the hybrid together because no other Big East football school has as much invested in rivalries with the conference’s Catholic schools for basketball. Without Syracuse, the other football schools would almost have to split simply for self-preservation. Those remaining Big East football schools wouldn’t know whether the Big Ten would really want any of them in Phase 2 of the expansion and with only 7 members, they absolutely have to add another member immediately just to have the minimum number for a conference to exist in the first place. Practically speaking, they would likely want to split from the Catholic schools to have the leeway to add 2 new members to cover the situation where the Big Ten may end up taking another Big East school in Phase 2.

On the other side of the Big Ten footprint, we should note something very important with respect to the Big XII: it takes 4 schools to stop any changes to the current inequitable revenue sharing structure that favors Texas more than any other school. Missouri’s chancellor has complained about this openly. Right now, there’s a solid bloc of 4 schools preventing those changes: Texas, Texas A&M, Oklahoma… and Nebraska. Those 4 schools consistently receive the most national TV appearances of the current Big XII members, so they receive the largest share of conference revenue on a year-in and year-out basis. (Note that as much as a lot of otherwise incredibly civil Husker fans complain about how much Texas supposedly controls the Big XII, Nebraska is one of the reasons why Texas has such a large financial advantage over the rest of the conference because the Cornhuskers are still a net beneficiary from that revenue distribution model.) If the Big Ten takes Nebraska away, then the other Big XII schools will have a super-majority to enact the revenue sharing changes that they’ve long wanted and block the prospect of allowing member schools to create their own TV channels (such as the Longhorn Sports Network). Who is going to be really pissed off in that situation because it now no longer has the supposed financial “control” of the Big XII? Texas, who is already behind all of the schools in the Big Ten and SEC in TV money even with the Big XII’s deck completely stacked in the Longhorns’ favor. If Missouri could be considered a “stalking horse” to try to get Texas, actually taking Nebraska can directly hit the pocketbook of Texas like no other Big XII school except for Oklahoma (who won’t ever get a sniff of a Big Ten invite due to academic concerns). Texas A&M would be in a similar position. Nebraska leaving the Big XII gives those two Texas schools a clear financial reason for them to move conferences (to the extent that it’s not there already) AND the political “moral authority” (as Barking Carnival has noted before) of telling the state’s politicians that they need to move pronto regardless of what happens to Texas Tech and Baylor because the Big XII is a dead man walking.

In summary, the Big Ten can announce that it’s inviting Syracuse and Nebraska, both of whom I believe the conference likes regardless of who else might be added. The effect of this is even more panic in the college sports world since 2 BCS conferences will have lost key members and it’s clear that the Big Ten is going to want to add at least 1 more school (or maybe 3). This causes the Big East to split up simply for self-preservation (which would drive Notre Dame to the Big Ten) and the Big XII’s power schools would no longer have veto power to avoid changes to its revenue distribution model (which would drive Texas and Texas A&M to the Big Ten). We would then have a Super Death Star Conference (the one that the Empire attempted to build in Return of the Jedi): Notre Dame, Texas, Texas A&M, Syracuse and Nebraska as new members of a 16-school Big Ten.

Now, what if the desired fallout doesn’t go as planned for the Big Ten, where Notre Dame and/or the Texas schools stay put? (In the words of future Ole Miss mascot Admiral Ackbar, “It’s a trap!!!”) This is not really a problem because the Big Ten has already added a huge national football name (Nebraska) and a marquee basketball school that happens to be the only BCS school in the state of New York (Syracuse). The Big Ten would then invite Rutgers as school #14, which gets the conference to stake its geographic claim to the New York/New Jersey area. As a result, the Big Ten has increased its national cache for both football and basketball while adding on concrete households in the form of a major presence in the nation’s largest TV market. (This is “JoePa’s Quasi-Dream Conference” that I wrote about here.) Adding Syracuse and Nebraska as schools #12 and #13 allows the Big Ten to disrupt the current comfort zones of Notre Dame and Texas and applies serious pressure on them to join the Big Ten themselves, but also provides a hedge in the event that those major players aren’t persuaded at the end.

I’ve stated before that Nebraska would be the one school that could make me eat my words that the Big Ten wouldn’t expand without Notre Dame or Texas involved. Frankly, JoePa’s Quasi-Dream Conference is a pretty good outcome for everyone associated with the Big Ten. The sports fans get great national programs in football and basketball (plus major upgrades in other sports with Nebraska baseball and women’s volleyball and Syracuse lacrosse). The academically-minded people maintain a conference entirely composed of members of the American Association of Universities. The traditionalists get a geographically contiguous conference that “conservatively” adds on to both sides of the league footprint. The TV executives get another marquee football name for national TV contracts and entry into the New York/New Jersey area for Big Ten Network households. Maybe most importantly, these are all schools that seem to actually WANT to be in the Big Ten (as opposed to feeling forced to join). This can maintain the close-knit atmosphere that I believe is the Big Ten’s greatest qualitative strength.

That would be my maniacal multi-phase expansion plan if the Big Ten is truly looking to move up to at least 14 schools – go for the proverbial royal flush in a way where the conference is still guaranteed to be the chip leader no matter what happens.

(NOTE: In response to several requests, I’m putting together an updated post on the potential fallout on other conferences, so stay tuned.)

(Follow Frank the Tank’s Slant on Twitter @frankthetank111)

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List of 15 Big Ten “Candidates” is Who May Come With Texas or Notre Dame (not Instead of Them)

On February 21, 2010February 28, 2010 By Frank the TankIn Big Ten, Sports298 Comments

Lots of people have been discussing in the comments section on the “Template for Shooting Down Any Argument Against Texas Going to the Big Ten” post a story from the Milwaukee Journal-Sentinel stating that the Big Ten has hired a research firm to evaluate an “initial list” of 15 schools, with a quote from Wisconsin AD Barry Alvarez saying that Texas isn’t on that initial list. (H/T to WolverinePhD, among others, for sending in the link.) I don’t interpret this study as Texas not being a target. As Dennis Dodd stated on CBS Sportsline (who has voiced skepticism about Texas joining the Big Ten):

[I]f Notre Dame and/or Texas showed a willingness to join the Big Ten, there wouldn’t be much research to do. The two schools are seen as the only slam-dunk candidates in an otherwise muddied expansion picture.

Exactly. The Big Ten doesn’t need to pay presumably tens of thousands of dollars (if not more) to hire a research firm to say that “Adding Texas and Notre Dame would be sweeeeeeeeeet!!!”. The conference knows that already and its university presidents don’t need to be convinced of the attributes of those schools. Instead, you hire a research firm to evaluate the schools that you AREN’T sure of and look at the positives and negatives of them. A research firm that’s providing value is going to look at issues that aren’t obvious, such as whether Syracuse or Rutgers can really deliver the New York City market or Nebraska’s national brand name can compensate for its small home market. It’s a waste of money to have someone come in and state that “Texas would really add a lot of eyeballs to the Big Ten Network while being awesome in sports and academics.” No shit, Sherlock. Tell me something that I don’t know.

The fact that the Big Ten has a list of 15 schools that it’s looking at is an indication that the conference is looking at numerous schools that are significantly outside of its conference geographic footprint. To me, this exercise looks a lot more like an evaluation of “Who do we add on top of Texas and/or Notre Dame if we’re willing to go to 14 schools?” From a realistic standpoint, schools from the SEC aren’t going to ever move while the 2 schools that the Big Ten would want from the Pac-10 (USC and UCLA) are no-brainers in the same category as Texas and Notre Dame where there’s no point in even examining them because they’re in if they want to join. Here is my semi-educated guess as to who is on that list of 15 schools as well as the key questions that the Big Ten ought to be asking about them:

1. Syracuse – Does it really bring in the NYC market? Can it bring in the NYC market when it’s combined with Penn State? If yes, does Syracuse or Rutgers do this better?

2. Rutgers – See comment for Syracuse.

3. UCONN – Can it make inroads into both the NYC and Boston markets? It’s not an AAU member but its overall rankings are pretty solid, so is that good enough academically? Is the youth of the football program at the Division 1-A level a complete non-starter?

4. Pitt – Great for both academics and athletics, but can they really add much in terms of TV viewers with Penn State already delivering the Pittsburgh market, especially when there are other candidates that are similar but can bring in new markets?

5. Maryland – Is it more trustworthy in its ability to deliver the DC and Baltimore markets than the other East Coast candidates with respect to their own markets? What does a Maryland/Penn State combo do for the conference in terms of delivering the Mid-Atlantic region? Is there enough commitment to the football program in terms of long-term competitiveness?

6. Virginia – An unequivocal academic superstar, but are its athletic programs good enough to add more value? Can it really deliver the DC market any better than Maryland?

7. Virginia Tech – Rising in terms of academics but not an AAU member, so is that satisfactory? Can it really deliver the DC market any better than Maryland or UVA?

8. Boston College – Can it really deliver the Boston market? Is the fan base large enough to justify inclusion? Very strong undergrad program but isn’t an AAU member, so will it fit academically?

9. Miami – Can it deliver the Florida market by itself? It’s not an AAU member and doesn’t have great graduate programs, but it’s a top 50 undergrad school. Is that enough in terms of academics? Is the poor attendance and traveling fan base for the football program trumped by its extremely strong national TV drawing power?

10. Missouri – Has the ability to draw in the St. Louis and Kansas City markets, but is that enough considering that there are options in more populous regions like the Northeast, Florida and Texas? Many assume that it’s an academic fit as an AAU member, but it’s actually lower in the US News rankings than Nebraska, so does it really meet the Big Ten’s academic requirements?

11. Nebraska – Is the national drawing power of its football program enough to compensate for its tiny home TV market? Lots of questions as to whether it would be an academic fit even though it’s an AAU member already. Does it meet the Big Ten’s academic standards?

12. Colorado – Long assumed to be a top Pac-10 target, but could it be a viable Big Ten candidate since it’s actually a better academic and cultural fit with the Big Ten than anyone in the Big XII besides Texas? Is the population growth trend in the Denver area more attractive than adding presently larger markets like the state of Missouri when looking at this decision 20 or 30 years down the road?

13. Oklahoma – Obvious national football power, but without AAU membership (unlike Missouri or Nebraska) or high academic rankings (unlike UConn), can it fit in academically?

14. Kansas – 99% of these decisions are about football, but Kansas isn’t any ordinary basketball school (where only Duke, UNC and Kentucky can compare nationally). Is the elite status of its basketball program enough to compensate for a historically weak football program that no longer has the services of Baby Mangino?

15. Texas A&M – Is the Big Ten truly fine with the thought of Texas A&M coming along with Texas in a package deal? Are the Aggies really a threat to go to the SEC if the Big Ten doesn’t invite them? What do they bring to the table that Texas doesn’t bring alone?

The Big Ten will NOT expand unless it adds Texas and/or Notre Dame. The conference is in a financial position where it doesn’t make any sense to settle for anything less. This “initial list” is examining who might come along for the ride on top of the main targets.

(Follow Frank the Tank’s Slant on Twitter @frankthetank111)

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Big Ten Expansion Index Follow-Up #1: Superconferences, Conference TV Revenue and More Reasons Why Texas to the Big Ten Makes Sense

On January 4, 2010January 4, 2010 By Frank the TankIn Big East, Big Ten, Illinois Fighting Illini, Sports59 Comments

I received an incredible amount of great feedback on my Big Ten Expansion Index with comments on the post itself and circulation on various message boards. This Texas alum perspective was particularly illuminating and indicative that my recommendation for the Longhorns isn’t nearly as far-fetched as a lot of people believe (albeit there are some hurdles). I’d also like to point to this comment from a Missouri fan that runs his own blog in support of Mizzou’s inclusion in the Big Ten. It’s a fairly thorough look at Missouri’s qualifications and how they would provide an advantage over the other “usual suspects” such as Pitt – I don’t necessarily agree with all of it but it’s well thought-out.

I’ll take a look at some additional schools that I didn’t initially consider in my original post (i.e. Kansas, Maryland, Miami) in the very near future. In the meantime, there are a few issues that have been brought up in the expansion discussions that I’d like to address.

1. Superconferences with 14 schools just aren’t in the cards – I’ve seen a whole lot of suggestions that the Big Ten would look to expand to 14 or even 16 teams in order to turn itself into a superconference. Supposedly, sources within conference itself even suggested that it might be open to the prospect. On paper, this sounds like a decent idea – if the goal is to get into as many new TV markets as possible, then having more schools would serve that purpose (particularly when considering the premium that the Big Ten Network places on adding more cable households).

A practical issue, though, is that it’s hard enough to get the current Big Ten presidents to achieve a consensus on one additional school. So, the thought of them trying to add three more schools at the same time is simply extremely unlikely.

Even more importantly, there are diminishing financial returns for each school that is added after number 12. The magic of school #12 is that the Big Ten is able to stage a conference championship game at that point, where if it’s worth something close to the SEC version, such game would bring in about $15 million per year. That’s an instant $15 million pop from that 12th school without even taking into account new regular season TV revenue. The conference won’t see that type of pop from any additional schools and, in fact, it’s likely that the value of that championship game won’t change with additional members – it’s going to be worth $15 million whether the Big Ten has 12 teams or 14 teams, so each school is obviously going to take in less from that game if the conference goes up to 14 teams.

At the same time, part of the goal for every conference under the current BCS system is to get the maximum allowed 2 BCS bowl bids per season. The 1st BCS bowl bid is worth $17.5 million to a conference and a 2nd BCS bowl bid kicks in an extra $4.5 million, which is all distributed equally among members in the Big Ten. The thing is that the Big Ten is already virtually guaranteed to receive 2 BCS bowl bids every year because of the combination of the conference’s large TV markets and top-to-bottom great traveling fan bases in its current 11-team form – no conference has received more multiple bids in the BCS era than the Big Ten (yes, even more than the SEC). So, every additional school simply dilutes those per school BCS payouts since that revenue is completely fixed. (Note that this is why any knowledgeable Big Ten fan ALWAYS wants multiple schools from the conference to get into BCS bowls. Even if your hated rival is the one going to the game, your own school still gets a big-time revenue boost from that extra bowl bid.) Unless the BCS system (or whatever postseason structure that will govern college football in the future) changes to allow 3 or more schools from a conference to participate, there’s little incentive both financially off-the-field and competitively on-the-field to have a conference that’s larger than 12 schools.

Taking all of that into account and using a historical NBA superstar comparison, if the 12th Big Ten member has to be at least at the level of Kobe Bryant, then the 13th and 14th Big Ten members have to be both Michael Jordan and Wilt Chamberlain. As a result, the Big Ten isn’t going to say, “Well, we can’t decide between Missouri, Syracuse and Rutgers, so let’s add all of them!” There’s really only one combination that I could think of where the Big Ten could meet that standard with 14 schools: it adds Texas, Notre Dame AND Miami all at the same time. Even then, there’s the basketball-esque concern that there are too many superstars involved for everything to work together – a team with 5 Michael Jordans sounds great in theory yet just wouldn’t work practically because a team would implode with that many hyper-competitive egos, while a conference with 6 legitimately elite power schools (Ohio State, Michigan, Penn State, Texas, Notre Dame and Miami) would turn the Big Ten from one of the most brotherly and cooperative leagues into probably the most contentious.

This is a long-winded way of saying that I’m 99.999999% sure that the Big Ten is simply looking for the perfect 12th school and won’t be going beyond that to 14 or more teams.

2. Big Ten revenue is so incredibly and ridiculously FAR FAR FAR FAR ahead of the Big East and Big 12 that arguments such as “Syracuse and Jim Boeheim love basketball in the Big East too much” or “Texas completely controls the Big 12” are irrelevant – I made this point early in the original blog post, but it still comes up in message board discussions constantly. So, let’s make it perfectly clear why any Big East school and probably any Big 12 school would leave for the Big Ten. Here is the annual TV revenue for each conference as reported by ESPN’s Outside the Lines last month along with the average for each school:

Big Ten: $242 million ($22 million per school)
SEC: $205 million ($17.08 million per school)
Big 12: $78 million ($6.5 million per school)
ACC: $67 million ($5.58 million per school)
Pac-10: $58 million ($5.8 million per school)
Big East: $13 million for football/$20 million for basketball ($2.8 million per football school)

Take a look at those figures for a moment – every single Big Ten school makes almost twice as much TV revenue every year as the ENTIRE Big East football conference and even makes more than the entire Big East basketball contract (which that conference’s greatest strength). There is no rational president of a Big East university that is fulfilling his or her fiduciary responsibility to such university that would turn down an invitation from the Big Ten for any reason whatsoever (whether it’s what the basketball coach says or anything else). That’s not a personal knock on the Big East (as I’m also a law school alum of Big East member DePaul) but just a simple and glaring reality when you take two seconds to look at the numbers.

At the same time, Texas, which had a best case scenario of having the most nationally televised games and a BCS bowl appearance last year under the Big 12’s unequal revenue distribution formula, still made only $12 million in TV revenue compared to the $22 million that schools like Indiana and (gulp) Illinois received just for showing up. Every reasonable person knows that even the best programs go through hard times, so it’s not as if though you can count on the best case scenario every single year. Case in point is the Longhorns’ own rival of Oklahoma, who will receive significantly less money this year for a middling football season after being in the national championship game last year. Michigan was playing Ohio State for a national championship game berth in 2006, yet look at where the Wolverines are now. The recent competitive issues at Notre Dame are well-documented. That means that even a powerhouse school like Texas has to examine where it will be in the event of the worst case scenario when it’s in a conference with unequal revenue distribution, which is something that gives university presidents and athletic directors that have to worry about budgets and state legislatures cutting funding a whole lot of heartburn. This significant worry would immediately go away in the Big Ten – every school gets that $22 million per season whether they win multiple national championships or lose every single game.

A “winner” under an almost exact replica of the current Big 12 unequal revenue distribution model recently switched conferences for that very reason. Miami was the single greatest beneficiary under the Big East’s old unequal revenue distribution model, where the Hurricanes received outsized payments from the conference during their national championship runs in the early 2000s. In fact, the Big East said that it would guarantee Miami more money than the school would’ve received from the ACC for 5 years in an attempt to keep the Canes. However, Miami’s president and athletic director pointed to the equal revenue sharing in the ACC as the largest financial reason why Miami switched conferences, even if it meant less money in the good times. What this shows is that university presidents are actually much more concerned about maintaining financial stability during poor seasons than shooting the moon in championship seasons.

What’s more interesting in the Texas situation is that even when it shoots the moon in the Big 12, it still only makes about half as much as the very worst school in the Big Ten. In that sense, Texas has even more to gain than Miami since the Canes actually knew they were going to give up short-term dollars in exchange for long-term stability, whereas Texas doesn’t have to make that choice – they’re getting more short-term dollars AND long-term financial stability.

At the same time, Texas really doesn’t “control” the Big 12, which is another argument that I continuously see on message boards and blogs. While it receives the most TV appearances out of everyone because it’s the conference’s top team, remember that the original Big 8 schools have been together for over 100 years and they form a supermajority voting bloc in the Big 12. Certainly, Texas has clout in the Big 12 due to its national brand name in the same way that Penn State has clout in the Big Ten, but Texas is still the newcomer to the old Big 8 schools and a lot of them (if not everyone except for Oklahoma) are extremely resentful of the Longhorns. So, the thought that Texas has some type of outsized control in the Big 12 is at the very least overstated. Remember that Miami had very similar control in the Big East, yet they jumped at the chance to be governed by a bunch of crazy basketball schools based in North Carolina. “Control” is such an intangible and fleeting notion that it’s unlikely to trump a massive amount of guaranteed revenue whether a school wins or loses.

3. Traveling fans to road games don’t matter – In terms of sports road trips, nothing tops going to other college campuses. While pretty much all NFL stadiums are bland outside of Lambeau Field, each college has its own unique feel and traditions. However, it amuses me when I see comments on various blogs and message boards that say, “Team A won’t leave Conference X because Team A’s fans can’t take road trips anymore.” Even the best traveling fan bases might send only a few thousand people to road games every week and that school doesn’t see a dime of extra money – under conference revenue sharing arrangements, the visiting school gets the same amount of money whether it sends 1 fan on the road or 20,000 fans. Therefore, if we think about this for a few seconds, why would any university president prioritize the interests of a few thousand people that like to take road trips yet don’t provide a single extra cent of revenue through such road trips over the school making many more millions of dollars of television revenue while also providing exposure to millions of more people? Worrying about traveling fans is a classic “penny wise and pound foolish” argument.

4. Sports team travel costs probably don’t matter – The thought that a school like Texas would worry about the increase in team travel costs in the Big Ten is probably another “penny wise and pound foolish” argument, although I’d love to see if anyone on the interweb has some concrete information about how much these expenses would be. At a high level, my understanding is that Boston College, whose presence in the ACC would probably be the closest example of being a geographic outlier along the lines of Texas in the Big Ten, is still reaping significantly higher revenue in the ACC that more than compensates for its increased travel costs compared to when it was in the Big East.

Also, distance between schools isn’t necessarily the best indicator of travel costs. If it’s far enough where you have to get onto a plane (and in the case of Texas, that would be the case for every school that it visits in the Big 12 except for maybe Texas A&M and Baylor), then how far you go on that plane isn’t going to change the costs that significantly (unless it’s a really long-haul trip to a place like Hawaii). For commercial flights, distance is actually irrelevant – a plane flight from Austin to Chicago could easily be less money than a plane flight from Austin to Oklahoma City despite the much shorter distance since plane fares are more based on the frequency of routes and customer demand. If an airplane needs to be chartered, the initial cost of procuring that plane is usually fixed where the cost is the same whether you go 50 miles or 1500 miles. There may be some variance in the cost for fuel and airtime, but it’s still only a marginal increase over the initial cost of chartering that plane in the first place.

Considering that the jump in revenue for Texas going from the Big 12 to the Big Ten would be much larger than BC’s increase in revenue was from the Big East to the ACC, I believe that the increased travel costs (even for all of those non-revenue sports) would not be much of a factor. If anyone out there has more specific details on this issue, though, please feel free to post it.

5. Texas A&M is NOT tied to the hip of Texas – Here’s another argument that I’m constantly seeing on blogs and message boards: “Texas won’t go anywhere without Texas A&M.” If past actions are the best indicators of future behavior, though, then that argument doesn’t hold water because Texas was more than willing to ditch Texas A&M when the old SWC imploded in the early 1990s. Please take a look at this newspaper article that examines how Texas ended up in the Big 12 which includes interviews with the Texas president at the time of all of the conference moves:

http://www.mysanantonio.com/sports/MYSA081405_3N_SWCbaylor_tech_1ca3e1c_html8528.html

As you’ll see in that article, Texas first really wanted to be in the Pac-10, which meant that the school made the decision that it wasn’t going to be in a conference with Texas A&M. However, the Pac-10 requires unanimous approval for any new member and Stanford rejected the Texas bid. After that, Texas approached… wait for it… the Big Ten. Once again, Texas made the decision to unhitch itself from Texas A&M in that scenario. While the Big Ten showed interest, the conference had a moratorium on expansion at that time since it had just added Penn State, so Texas was rebuffed there.

It was only AFTER Texas was rejected by the Pac-10 and Big Ten, where in both instances Texas had confirmed that it was more than willing to separate itself from Texas A&M, that Texas coupled itself back with Texas A&M and approached the Big 8 schools. At that point, the Texas state politicians, who consider football to be of the highest legislative priority, got wind of the plan and forced Texas Tech and Baylor (who neither Texas nor Texas A&M wanted anything to do with) into the new Big 12.

So, let me summarize this for everyone: (1) the current Big 12 was the THIRD choice for Texas after the Pac-10 and Big Ten, (2) Texas would’ve broken away from Texas A&M if either of its first two choices had come to fruition and (3) Texas definitely wanted nothing to do with Texas Tech and Baylor. Anyone that thinks that Texas is going to make decisions based on whether it can take Texas A&M along with it isn’t looking at how Texas acted during the 1990s conference realignment. While Texas may care about whether A&M ends up in the SEC, as LonghornLawyer pointed out in his illuminating comment on my previous post, that doesn’t mean the Aggies are anything close to being brothers-in-arms with the Longhorns.

6. The revenue gap means that the Big Ten now trumps the Pac-10 for Texas – That historical article brings up another common argument that Texas might look to the Pac-10 instead, especially since it was the school’s first choice back in the 1990s. This is certainly a fair point, although the revenue situation has changed so drastically in the Big Ten’s favor that a reasonable person is going to weigh things a lot differently today. Take a quick look back at the conference revenue figures back in point #2 and you’ll see why Texas isn’t going to value the Pac-10 over the Big Ten as of today: the Pac-10 has even worse TV revenue than the Big 12. Even if we acknowledge that the addition of Texas were to give a boost to Pac-10 TV revenue, it still wouldn’t come close to more than quadrupling that number which would be required to merely match what the Big Ten makes today (and note that the Big Ten figure would directly increase by a significant margin just from the addition of Texas state basic cable households for the Big Ten Network).

Also, putting money matters aside for a moment, there’s a pretty practical issue with respect to Texas being in the Pac-10: the time zone. Most people east of the Mississippi River probably think of Texas as a “western” state. However, it’s in the Central Time Zone (just like 5 of the 11 Big Ten schools). This matters because prime time starts at 8 pm in the Pacific Time Zone (just like the Eastern Time Zone), which means that prime time games in the Pac-10 wouldn’t start until 10 pm Texas time and that’s simply a killer for TV purposes. There are no such time zone issues with the Big Ten because all of the schools are either in the Central or Eastern Time Zones.

I know that I’ve put together some incredibly long blog posts, but just remember my two overarching rules of thinking like a university president as opposed to a sports fan and that 11 + 1 = 13. The Big Ten didn’t come out and talk about expansion to do anything other than a blockbuster move. If that blockbuster move isn’t available, then the Big Ten will stay at 11 schools. I’ll be back soon with another post on additional expansion candidates.

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The Big Ten Expansion Index: A Different Shade of Orange

On December 27, 2009May 2, 2010 By Frank the TankIn Big East, Big Ten, College Basketball, College Football, Illinois Fighting Illini, Sports307 Comments

The Big Ten has sent college conferences across America into a tizzy with its announcement that it will examine the possibility of expanding. Of course, the announcement was really a non-announcement – the conference has always looked at expansion issues every few years. However, this feels a little bit different this time around where it feels as if though the conference is finally starting to think about options outside of the Irish-born elephant located in the middle of the conference footprint in South Bend that always seems so stubborn (or what they would call “independent”).

A few years ago, I wrote that if the Big Ten ever wanted to expand with a school other than Notre Dame, then it ought to invite Syracuse for a variety of reasons. A lot of the same analysis still applies today, although I wanted to do a comprehensive review of the various candidates using a 100-point index (as I’ll expand upon in a moment). The conclusion is that the best available Big Ten candidate certainly wears orange, but it’s not who most of the general public is discussing (even though it makes incredible sense considering that a new school has to have a massive impact in order to make it worth it for the conference, which is the nation’s oldest and wealthiest, to split the pot 12 ways instead of 11). We’ll get to that in a bit.

I. GENERAL RULES

There are two overarching rules to examining potential Big Ten expansion candidates:

RULE #1: Think like a university president and NOT like a sports fan.

RULE #2: 11 + 1 = 13

The first rule is something that over 90% of the pundits (whether it’s in the “traditional” media or on blogs and message boards) violate with impunity on this subject. A massive number of sports fans see Team A vs. Team B as being a good matchup in this particular season and think that the Big Ten ought to expand solely based on that reasoning yet not even bother to address any academic requirements. Others put a high value on strict geography without even thinking about financial matters such as whether a school will add any new TV markets. Contrary to an Internet-fueled urban legend, there isn’t any rule that says that all Big Ten states much touch each other. Even if such rule existed, finding the right school completely trumps any geographic issues for a conference that looks at itself as an exclusive club. I’m going to hammer on this geography issue A LOT because too many sports fans are hung up on this when the university presidents really don’t care about it as much as being aligned with peer institutions for BOTH academics and athletics wherever they might be located.

As for the second rule, that isn’t just fuzzy math for a conference with 11 members that still calls itself the Big Ten. The reason why the Big Ten has stood at 11 members for so long is that Penn State, which has been an unqualified success in bringing an enormous amount of resources to the conference, is now the baseline standard for any type of expansion candidate. That is, a new school must bring financial, academic and fan base value to the conference that is way above and beyond what an average school would bring to the table. The Big Ten DOESN’T need 11 + 1 = 12, where all that does is add another mouth to feed without materially changing the fortunes of the current conference members. At the same time, the Big Ten absolutely positively will not even consider 11 + 1 = 11.5, where the revenue split per school would actually go down by adding a 12^th member. Instead, a viable expansion candidate has to show that by becoming the 12^th school in the conference that it would be the equivalent of bringing value that is above and beyond simply adding a conference championship game – essentially, the Big Ten needs 1 marquee school that is worth 2 average schools. Hence, the proper math for the Big Ten is 11 + 1 = 13.

(Note that the excellent Big Ten lawyer blog The Rivalry, Esq. borrowed a modified version of the 11 + 1 = 13 concept in its own analysis of Big Ten expansion candidates and gave a shout out my way in the process.)

So, when some columnist, blogger or message board poster starts talking about Big Ten expansion, remember those two overarching rules at a bare minimum when considering whether the writer has a financially and academically astute brain built for running conferences or a sports stereotype “What have you done for me lately?” brain. Only the former type of brain has any type of credibility.

II. EXPLANATION OF THE BIG TEN EXPANSION INDEX

As I alluded to earlier, I’ve built a 100-point Big Ten Expansion Index that evaluates the viability of each particular school’s Big Ten candidacy. There are 6 categories (Academics, TV Brand Value, Football Brand Value, Basketball Brand Value, Historic Rivalries/Cultural Fit, and Mutual Interest) that receive different weights depending upon how important they are in the decision-making process. If a school were to receive a perfect score in each category, then it would have 100 points. Here are detailed explanations of the categories and how they are weighted:

Academics (25 points) – This is a zero-sum category: either a school meets the academic requirements and receives the full 25 points or it doesn’t. Casual sports fans tend to ignore this component since they just see conferences for how they perform on the field or hardwood. However, academics are heavily weighted in this analysis because membership in the Big Ten also means membership in the Committee for Institutional Cooperation (CIC). That’s not a small consideration as the Big Ten universities plus former conference member University of Chicago share research and resources among each other for academic purposes. Therefore, any expansion candidate needs to fit in with academic discussions among U of C and Northwestern faculty just as much as they need to bring prowess to the football field against Ohio State and Michigan. Membership in the American Association of Universities is preferred but not required if a school is in the upper echelon of the U.S. News & World Report rankings. Tier 3 schools, however, are going to be eliminated right off the bat no matter how much they might bring to the athletic side of the equation.

TV Value (25 points) – An expansion candidate needs to either bring new major TV markets to the conference or be such a massive national name that it would overshadow a small market. Outside of the obvious school in South Bend, any school that overlaps a market that the Big Ten already has today without bringing new markets on top of that will receive 0 points – the most important point that people need to understand is that being within the current Big Ten footprint is a massive negative to the conference. Too many sports fans mistakenly think the opposite way, where they think that because School X is in the same state as Ohio State or School Y used to have a long rivalry with fellow in-state school Penn State means that they are good fits for the conference, when in reality those types of schools bring little or no value to the Big Ten because they don’t add any more TV households to the table. I’ll repeat the mantra here: think like a university president instead of a sports fan.

Another important consideration here is that the Big Ten’s future media revenues are going to be heavily dependent on the performance of the Big Ten Network. As with any basic cable channel, whether it’s ESPN or the Food Network, the Big Ten Network’s revenues and profitability are largely based upon getting into as many basic cable households as possible – pure and simple. The TV ratings for a particular school in a market don’t mean as much as whether such school has enough leverage and drawing power in a region or market to get the Big Ten Network onto basic cable there. What this means is that there’s going to be a heavy premium (if not outright requirement) that a new school delivers the largest number of cable TV households possible on top of what the Big Ten has now. On the flip side, if a school doesn’t add any new Big Ten Network subscribers, then that school is a non-starter.

Football Brand Value (30 points) – This is the most heavily weighted category as a reflection of the reality of the college sports landscape. The revenue generated from football is so massive in comparison to the other sports (including basketball) that no expansion is likely to happen in the Big Ten unless the new school is a bona fide gridiron power. It’s why the ACC was willing to water down its basketball conference with football schools like Miami and Virginia Tech a few years ago and the root of the massive unilateral pushback from the major conferences about any type of NCAA Tournament-esque college football playoff proposal – there’s so much money involved with football that there’s no rational economic reason for the BCS conferences to share it.

It must be emphasized that Football Brand Value puts much more weight on the long-term history and financial underpinnings of a program over short-term or recent success. Thus, Team A that has sold out 80,000-seat or even 100,000-seat stadiums for decades whether it wins or loses is much more valuable than Team B that only sells out a 40,000-seat stadium when it’s in the national championship race, even if Team A has had a mediocre seasons recently and Team B happens to rank in the top 3 of the BCS rankings this year. The “What have you done for me lately?” attitude of most sports fans doesn’t apply here. Instead, the proper question is the opposite: Even if the target school goes 0-12 in a season, will it still attract TV viewers and attendance? In other words, the true value of a football program is really measured by how much attention it still receives when it’s down as opposed to how much attention it gets when it’s up. The Big Ten will only consider programs that have large and real hardcore fan bases that will stick them in good times and bad as opposed to programs that have bandwagon fans that will bolt when there’s a 7-5 season.

Basketball Brand Value (10 points) – Personally, there’s nothing that would make me more delirious as a sports fan than Illinois winning the national championship in basketball. However, when it comes to conference expansion discussions, basketball simply won’t be much of a consideration, which is why the Football Brand Value category is weighted three times as much as the Basketball Brand Value category. A common argument that you’ll see on blogs and message boards is that “Team A won’t leave Conference X because Team A is a basketball school and Conference X is so much better in basketball than the Big Ten.” Once again, this is a sports fan view as opposed to a university president view. As I alluded to before, the financial value of football outweighs basketball interests by such a massive margin that every single all-sports athletic director in America will take a bad football program in a top drawing football conference over a championship caliber basketball program in the best basketball conference without hesitation.

That being said, if all things are relatively equal in the other categories, then basketball considerations could be the tipping point. In that event, this index assigns 10 points to a school that would be a legitimate marquee basketball program in the Big Ten, 5 points to a middle-to-upper middle class basketball school that isn’t quite a top program but would at least provide some depth and 0 points to a school that doesn’t bring anything to the basketball side of the equation whatsoever. There might also be a specific case where the conventional financial argument between football and basketball could be turned on its head (which will be addressed in examining how Big Ten Network distribution could work with a certain school located in Upstate New York).

Historic Rivalries/Cultural Fit (5) – This is more of a “smell test” category. Does a school have existing or historic rivalries with any Big Ten schools? Is the atmosphere balancing academics and athletics at the expansion target in line with the rest of the conference? When the average sports fan looks at the conference alignment, does it seem to make sense? 5 points are given to a perfect fit across the board, 3 points are given to a good fit in some respects but maybe less so in others, while 0 points are given to anyone that simply would stick out like a complete sore thumb (with much more emphasis on the character of the school as opposed to geography).

Mutual Interest (5) – The basic question is the likelihood of whether an expansion candidate would actually accept an invitation from the Big Ten. This is relevant because Notre Dame publicly declined an official Big Ten invitation in the late-1990s, which was a drawn-out process and left a lot of sour feelings among the conference members. As a result, the conference has no desire to invite anyone unless that school has confirmed with its university president and board of trustees that it will say “Yes” without a public debate or discussion. 5 points are given to a school whose university president will be on the next plane to O’Hare and start popping champagne the moment that the Big Ten extends an offer, 3 points to a school that will give an invitation heavy consideration but could go either way and 1 point to a school that will hear the Big Ten out yet will almost certainly reject any offer.

III. EVALUATION OF THE BIG TEN EXPANSION CANDIDATES

The candidates are listed in reverse order from least desirable to most desirable. For the purposes of this evaluation, I’m assuming that the only viable expansion candidates are currently independent or members of the Big East and Big 12. For various reasons, the Big East and Big 12 have the most unstable conference situations where a move to an extremely stable Big Ten would be attractive on paper, while there is little reason for any school to leave the SEC, ACC or Pac-10 at this time (meaning suggestions that I’ve seen elsewhere that the Big Ten should add the likes of Maryland, Vanderbilt and/or Kentucky aren’t going to be examined here). I’ve placed the candidates into tiers of Pretenders, Contenders and The Only Real Choices.

A. Pretenders

CINCINNATI
Academics: 0
TV Value: 0
Football Brand Value: 10
Basketball Brand Value: 5
Historic Rivalries/Cultural Fit: 0
Mutual Interest: 5
Total: 20
Overview: This is the ultimate example of the short-sighted sports fan “What have you done for me lately?” choice based upon this particular year’s results as opposed to thinking like a university president. Cincinnati is in the third tier of the U.S. News rankings, doesn’t add any new Big Ten Network subscribers since Ohio State already has the city of Cincinnati covered for the conference (and then some) and it would be an urban commuter school in a conference that is largely composed of large flagship universities where nearly all of the students live on campus. For those that think that the Football Brand Value is too low at 10, remember that the criteria is a long history of football success as opposed to recent gains. At the end of the day, Cincinnati couldn’t sellout 40,000 seats until it was in the national championship race (which indicates a high level of bandwagon fandom), its coach couldn’t take the Notre Dame job fast enough despite being the #3 team in the country, and the school doesn’t even have a football practice facility. In contrast, Ohio State has practice facilities that put almost every NFL team to shame. Here’s my personal litmus test for expansion discussions: anyone that mentions Cincinnati as a viable Big Ten candidate loses all credibility whatsoever with me on the issue.

LOUISVILLE
Academics: 0
TV Value: 10
Football Brand Value: 15
Basketball Brand Value: 10
Historic Rivalries/Cultural Fit: 0
Mutual Interest: 5
Total: 40
Overview: Similar to Cincinnati, Louisville is a tier 3 school, which eliminates them off-the-bat. Elite basketball program and excellent fan base overall (even with the football team being in the doldrums lately), yet there rightfully isn’t much buzz about Louisville as a candidate.

IOWA STATE
Academics: 25
TV Value: 0
Football Brand Value: 10
Basketball Brand Value: 0
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 5
Total: 43
Overview: The only expansion name that gets thrown out by the pundits more idiotically than Cincinnati might very well be Iowa State. I’m not exactly sure why the Big Ten would want to take one of the least valuable schools in the BCS that is located in a small state which is already covered by the conference with a much more popular flagship. If it wasn’t for Iowa State having a halfway-decent engineering school, it would be the worst possible Big Ten expansion candidate out there. Yet, Iowa State’s name gets tossed around merely because it’s within the Big Ten footprint, which I’ve already explained is actually a massive negative mark as it doesn’t open up any new markets. Therefore, I’ll amend my original litmus test for expansion discussions: anyone that mentions Cincinnati or Iowa State as a viable Big Ten candidate loses all credibility whatsoever with me on the issue.

WEST VIRGINIA
Academics: 0
TV Value: 10
Football Brand Value: 25
Basketball Brand Value: 5
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 5
Total: 43
Overview: On the field, West Virginia is a solid school across-the-board: excellent football program with a great traveling fan base, an upper tier basketball program and a dormant rivalry with Penn State. However, the off-the-field considerations will kill any talk about the Mountaineers – it’s a third tier school academically and the school brings very few new TV households.

B. Contenders

PITTSBURGH
Academics: 25
TV Value: 0
Football Brand Value: 20
Basketball Brand Value: 10
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 5
Total: 63
Overview: Pitt is mentioned by a lot of pundits as a top candidate for Big Ten expansion or maybe even the very best candidate outside of Notre Dame. Certainly, there is a lot to base this upon: excellent academic research reputation, long history in football, elite basketball program, a great-but-dormant rivalry with Penn State and there’s no doubt that Pitt would accept a Big Ten offer. However, WAY WAY WAY too many people have completely forgotten about the obvious problem with Pitt: just like Iowa State and Cincinnati, Pitt wouldn’t add a single new Big Ten Network subscriber. Penn State already delivers the Pittsburgh market and much more (Philadelphia and the rest of Pennsylvania), so Pitt’s TV value to the Big Ten is zero. It’s unfortunate that Pitt couldn’t trade locations with Rutgers – if that were the case, then Pitt would be an excellent candidate. Alas, the one thing that Pitt can’t change is its location, which means that it won’t ever receive an invite from the Big Ten.

RUTGERS
Academics: 25
TV Value: 15
Football Brand Value: 15
Basketball Brand Value: 0
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 5
Total: 63
Overview: Another popular name that’s being discussed in the general public and it’s almost solely based on the location of Rutgers in the New York DMA. The problem is that it’s highly debatable as to whether Rutgers has the leverage to get the Big Ten Network onto basic cable in the New York City area overall or even in just New Jersey. In fact, a lot of neutral observers would say that the Big Ten already has the most popular school in that market in the form of Penn State, so adding Rutgers wouldn’t even do much on that front. Therefore, the market of Rutgers is fantastic on paper, but its ability to deliver that market is questionable at best, which results in it only having a TV Value of 15. Without guaranteeing the NYC market, Rutgers isn’t really very attractive.

MISSOURI
Academics: 25
TV Value: 15
Football Brand Value: 15
Basketball Brand Value: 5
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 3
Total: 66
Overview: As an Illinois fan, it would be fun to see the Braggin’ Rights games for both football and basketball be taken in-house. However, as someone that always wants the best for the Big Ten overall, Mizzou is more of a “meh” move. There’s some decent value on all of the fronts in terms of academics, TV markets (the portion of the St. Louis market that the Illini don’t deliver and Kansas City), football, basketball and cultural fit, so it’s not as if though there’s anything particularly bad about the school. Yet, nothing screams out that adding Mizzou is a spectacular game changing move by the Big Ten, either. As I stated earlier, Penn State is the standard for Big Ten expansion, and on that front, no one can reasonably put Missouri anywhere near that level. If the Big Ten just wants to expand just for the sake of expanding, then Missouri is a decent choice, but I don’t think that’s the Big Ten’s modus operandi. Therefore, I think that the heavy talk about Missouri going to the Big Ten is mostly coming from the Mizzou side as opposed to the Big Ten side. (Please see this interview with the Missouri athletic director, who seemed to be saying, “Please invite us to the Big Ten!” in the most diplomatic way possible.) Plus, as I’ll get to later, it’s possible that all of the Big 12 schools are up for grabs, in which case there truly is a non-Notre Dame game changer available.

NEBRASKA
Academics: 25
TV Value: 15
Football Brand Value: 30
Basketball Brand Value: 0
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 3
Total: 76
Overview: I’m giving Nebraska the benefit of the doubt on the academics front here – its undergraduate admissions standards are significantly below anyone else in the Big Ten, but it’s an AAU member with solid graduate programs. Still, Nebraska brings maximum points in the most important category of Football Brand Value. Hypothetically, is Average Joe Sports Fan in Anytown, USA going to be that interested in watching Missouri vs. Ohio State/Michigan/Penn State or Rutgers vs. Ohio State/Michigan/Penn State? Probably not. However, Nebraska vs. Ohio State/Michigan/Penn State will get marked on the calendar by ABC for national distribution immediately an draw massive ratings year-in and year-out. Nebraska’s issue, though, is that while its national reputation is great for traditional TV contracts with ABC/ESPN, its tiny home state doesn’t help much with the Big Ten Network since the school probably won’t spur many cable providers outside of its home markets to add the channel. As a pure football move, Nebraska would be a fantastic addition, but I think the TV market issue is significant enough to keep the Cornhuskers from receiving an invite.

SYRACUSE
Academics: 25
TV Value: 20
Football Brand Value: 20
Basketball Brand Value: 10
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 5
Total: 83
Overview: As I noted earlier, Syracuse was my favorite Big Ten expansion candidate outside of Notre Dame for a long time. The analysis from my original post still largely stands. If the goal of the Big Ten is to gain entry into the New York market and effectively dominate the East Coast in the same way that it dominates the Midwest, then I believe Syracuse is a much smarter addition than Rutgers. While Syracuse football probably doesn’t have the leverage to get the Big Ten Network into New York DMA households just as Rutgers, the difference-maker here could be Syracuse basketball. New York is a terrible college football town, but it’s a pretty good college basketball city, and on that front, Syracuse is at or near the top in that market. So, NYC residents may not care to get the Big Ten Network for a handful of Rutgers or Syracuse football games per year, but they may very well have enough interest in 10-15 Syracuse basketball games per year to launch the BTN into basic cable distribution there. In essence, the “football means everything in college sports” mantra could be turned on its head here with respect to New York where basketball is the driving revenue factor. I’m not saying that this logic will hold in practicality, yet at least it seems more likely to me than the thought of either football programs at Rutgers and Syracuse really having an impact for the Big Ten in the NYC market.

C. The Only Real Choices

NOTRE DAME
Academics: 25
TV Value: 25
Football Brand Value: 30
Basketball Brand Value: 5
Historic Rivalries/Cultural Fit: 5
Mutual Interest: 1
Total: 91
Overview: It’s pretty simple as of today – if Notre Dame wants to join the Big Ten, then it’s in. The national fan base of its football program is unparalleled and, frankly, it would propel the conference into East Coast markets such as New York better than pretty much any school that’s actually located on the East Coast.

Of course, it’s easy to see what’s in it for the Big Ten. However, the issue has always been about what’s in it for Notre Dame. While I personally believe that Notre Dame will continue with its current stance in favor of independence, the college sports financial landscape has drastically changed since the Fighting Irish rejected a Big Ten invite in the late-1990s. What the average sports fan doesn’t realize is that Notre Dame’s NBC contract, which is what the uninformed pundits point to as the major reason why the Irish wouldn’t join the conference, pales in comparison to what every single Big Ten and SEC school makes from their respective conference TV contracts. Notre Dame reportedly makes around $9 million per year from NBC, which was a level that made it the top TV revenue school back in 1999. In contrast, ESPN’s Outside the Lines reported last week that the Big Ten is currently making $242 million per year in TV revenue which is split equally among the 11 schools, meaning that everyone from Michigan to Northwestern is taking in $22 million per year. Think about that for a second: the vaunted Notre Dame was the #1 TV revenue maker in the entire country up until just a few years ago, yet it’s now only #3 in its own home state behind Purdue and Indiana (and less than half as much of each, at that).

How did this happen? It’s the fact that the TV landscape has tipped completely in favor of cable over the past decade. Cable channels have a dual revenue stream, where they make a certain amount of money for each subscriber it has every month plus advertising on top of that. In contrast, over-the-air networks can only rely on advertising. For instance, about $3 of your monthly cable bill goes to ESPN whether or not you watch it. ESPN is in over 100 million households, which means that it’s making $300 million per month and $3.6 billion per year in subscriber fee revenue… and that’s before the network sells a single ad… and that’s not counting its revenue from ESPN2, ESPNEWS, ESPNU and ESPN Classic. As a result, ESPN is the single most profitable entity in the entire Disney empire, which is why the network can afford to pay much more for high profile sports events such as Monday Night Football (note that ESPN is paying almost twice as much for MNF as NBC is for a better flex option slate of Sunday Night Football) and the BCS bowls than the traditional TV networks. When Comcast bought NBC Universal last month, the main prize was the stable of profitable cable channels such as CNBC, MSNBC and Bravo. In contrast, NBC itself is bleeding over several hundred million dollars per year in losses and is the main reason why General Electric wanted to sell the entertainment unit in the first place.

While the Big Ten has ensured that its top tier games continue to be shown on ABC for football and CBS for basketball, it has taken advantage of the sports landscape by securing massive cable revenue for its second tier games on ESPN and its own Big Ten Network. The SEC has done the same via its own wide-ranging media rights deal with ESPN. Notre Dame’s issue is that it’s almost impossible for it to take advantage of these financial changes by being outside of a conference unless it moves all or most of its games to cable (i.e. Versus, which is now a sister company to NBC in the new Comcast conglomerate), which defeats the main advantage of having an independent TV contract in the first place (nationwide over-the-air NBC coverage whether you have cable or just rabbit ears). As a result, independence has turned from Notre Dame’s greatest financial asset into possibly its greatest long-term financial liability.

Therefore, the “Notre Dame makes way too much money as an independent with the NBC contract to ever join a conference” argument is simply not true anymore. For the first time in a century, it may very well be in the rational economic interest of Notre Dame to join the Big Ten. The academics and faculty in South Bend already strongly supported a move to the Big Ten in the 1990s because of the CIC research opportunities and now the financial people might be on board. Of course, this type of logic doesn’t necessarily apply to Notre Dame alums (no offense intended for the Irish fan readers of this blog – I sincerely mean it in a positive way that describes the special passion that alums have for the school) – it’s “independence or die” for them. As I’ve thought about this issue more, this longstanding mentality might actually be as much of a roadblock for the Big Ten as it is for Notre Dame. On one side of the ledger, you have school that has spent most of its history protecting itself and profiting from independence. On the other side, you have the nation’s oldest collegiate conference where most of its members have dealt with each other for over 100 years, share everything equally and have a legitimate “all for one and one for all” mentality. Ohio State truly understands that what’s best for the Big Ten overall is best for Ohio State individually. Could Notre Dame ever adopt that type of worldview? It might be impossible, which could lead to a lot of heartburn down the road.

As a result, it would behoove the Big Ten to look toward another powerhouse university where there appears to be much more mutual interest than the pundits are generally acknowledging. This is a school that the Big Ten could add as a 12th member and unequivocally never think about Notre Dame again…

TEXAS
Academics: 25
TV Value: 25
Football Brand Value: 30
Basketball Brand Value: 10
Historic Rivalries/Cultural Fit: 3
Mutual Interest: 3
Total: 96
Overview: You’re not seeing a misprint – the University of Texas-Austin is the single best possible addition for the Big Ten and the Longhorns are a whole lot more open to it than what the public seems to realize. The average sports fan that has been raised to view college conferences in a regional geographic context probably believes the notion of Texas going to the Big Ten is weird, crazy, upsetting and will never happen. However, as I stated under the Notre Dame overview, the college sports landscape has completely changed from a decade ago where national TV contracts and cable channel distribution now rule the day.

Putting aside any geographic concerns for the moment, Texas is a perfect fit in almost every possible way from the Big Ten’s perspective. The academics are top notch where Texas is one of the nation’s top 15 public universities in the latest U.S. News rankings and its graduate programs are right alongside Michigan, Illinois and Wisconsin as among the elite for public flagships. The football program in Austin was just ranked as the most valuable in all of college football by Forbes magazine (#2 is… Notre Dame) and, unlike Nebraska, the Texas basketball program is playing at an elite level, as well. As I’m writing this blog post, both the Texas football and basketball teams are ranked #2 in the country. At the non-revenue sport level, Texas would completely put Big Ten baseball back on the map. Finally, the value of the Big Ten’s traditional TV deals and Big Ten Network revenue would skyrocket with the addition of the #5 (Dallas-Fort Worth) and #10 (Houston) TV markets in the nation plus the entire state of Texas (the country’s 2nd most populous after California). While it’s questionable whether Syracuse or Rutgers could really break the Big Ten into the New York area, there’s absolutely no doubt that Texas would deliver the Big Ten Network to every single cable household in the Lone Star State. The market impact is incredible – the Big Ten, which already has the largest population base of any conference, would further increase such base by over 1/3 with Texas to over 90 million people. When you start thinking about Texas as a possible Big Ten candidate, the thought of inviting Missouri, Syracuse or Rutgers feels like a inconsequential move.

It’s clear why the Big Ten would want Texas. So, why on Earth would Texas want to join the Big Ten? Well, the financial implications are massive. As I stated earlier, the Big Ten receives $242 million per year in TV revenue to split evenly among its 11 members, which comes out to $22 million per year for every single school. In contrast, the Big 12 receives $78 million per year in TV revenue that is split unevenly among its 12 members based on national TV appearances. That comes out to $6.5 million per year for the average Big 12 school. Even Texas, which is a beneficiary of the Big 12’s unequal revenue distribution model since it receives a large number of TV appearances, received only about $12 million in TV revenue last season according the interview with Missouri’s AD that I linked to earlier. In other words, every single Big Ten school makes $10 million per year more than Texas does on TV revenue whether such school is on ABC 12 times or the Big Ten Network 12 times. Remember that the $10 million difference is more than what Notre Dame receives from its vaunted NBC contract. If Texas were to simply bring enough to the Big Ten to maintain the status quo of per school revenue, that would be an 83% jump in TV revenue for the Longhorns immediately off the bat. Considering that the addition of Lone Star households to the Big Ten Network’s distribution would yield an even greater increase in revenue, Texas would easily see in excess of a two-fold increase and maybe even close to a three-fold increase in TV revenue whether it wins or loses.

The average sports fan will look at those numbers and retort, “It’s not all about the money. It’s about rivalries and the passion.” That’s a fair enough point. However, consider that Texas has only been in the Big 12 for 15 years, compared to the original Big 8 members like Nebraska and Oklahoma that have been together for nearly a century. Texas cares about playing Oklahoma (which was a non-conference rivalry for decades up until the formation of the Big 12 in 1994) and Texas A&M. After those two schools, the general consensus among Texas fans is that they could care less about Texas Tech, Baylor and virtually everyone from the Big 12 North (who are all old Big 8 members). Similar to how most of the schools in the East (particularly Big East schools) consider Penn State to be a rival yet the Nittany Lions don’t reciprocate that feeling, all of the Southwestern schools think of Texas as their main rival while the Longhorns simply don’t care about them. Also note that outside of the states of Texas and Colorado, the Big 12 is a decidedly Midwestern conference, only those Midwestern states pale in population size compared to the Big Ten’s Midwestern base. What this means is that the Texas ties to the Big 12 are fairly loose and not ironclad at all in terms of history while the geographic factor really isn’t that important considering how many Big 12 schools are in the Midwest. If Texas maintains its rivalries with Oklahoma and Texas A&M in the non-conference schedule, the Longhorns keep their two most important regional rivalries alive while opening themselves up to the entire nation during the conference schedule.

Speaking in terms that the average sports fan in Texas ought to understand, think of the Dallas Cowboys. When the NFL realigned its divisions in the 1990s, it strongly considered moving the Cowboys to the NFC West. It made geographic sense and, at the time, the Cowboys were in the middle of its run of great games against the San Francisco 49ers, so there was some emotional juice that could’ve been taken to a higher level with those teams in the same division. However, Jerry Jones completely insisted that the Cowboys stay in the geographically-challenged NFC East. Why? Because the Cowboys wouldn’t be able to continue being “America’s Team” by playing teams in the South and West Coast. In order to obtain a national fan base, you need to play in the major markets in the East. If Texas were to move to the Big Ten, it would break out from being a school with a strong regional fan base into one that could be the equivalent of the NFL Cowboys with a national fan base by playing in a disproportionate share of the largest markets in the country located East of the Mississippi River.

Academics are also an extremely important selling point for Texas. The issue with the academic standards in the Big 12 is that there are no academic standards in the Big 12. Texas is the highest ranked Big 12 school in the U.S. News rankings tied at #47 (the Big Ten schools ahead or tied are #12 Northwestern, #27 Michigan, #39 Illinois, #39 Wisconsin and #47 Penn State) while every single other school in the Big 12 except for #61 Texas A&M is ranked lower than every other Big Ten school (the lowest ranked are Indiana, Michigan State and Iowa tied at #71). No one else in the Big 12 comes even close to the academic research abilities of Texas. The potential entry of Texas into the Big Ten would include membership in the CIC, which opens up a whole new level of academic research opportunities for the school that simply doesn’t exist in the Big 12. The first general rule that I mentioned about discussing Big Ten expansion was that people need to think like a university president as opposed to a sports fan. If moving to another conference would (1) make more money for the athletic department AND (2) improve the academic standing of the university, you’ve made quite a powerful argument to the Texas university president.

Finally, there’s a CYA aspect to all of this for Texas. Please take a look at this discussion about expansion options on Barking Carnival, which is my favorite Texas blog. I was shocked to find very few “BIG TEN FOOTBALL SUX”-type comments and instead saw a whole lot of consternation about the long-term viability of the Big 12 overall. Here’s something that I didn’t think about before: if Missouri were to hypothetically leave the Big 12 for the Big Ten, then the Big 12 could end up imploding (i.e. Colorado would bolt for the Pac-10) or at least be severely weakened. The reason is the subpar Big 12 TV contract that I mentioned earlier. St. Louis and Kansas City are decent markets and Missouri is a decent state for a conference like the Big Ten, but none of them have much of an impact when the conference already has Chicago, Philadelphia, Minneapolis and the entire states of Ohio and Michigan. In contrast, St. Louis and Kansas City are respectively the 4th and 5th largest markets for the Big 12 (and more importantly, respectively the 2nd and 3rd largest markets outside of Texas) and Missouri is by far the largest state in the conference other than Texas. Therefore, the loss of Missouri would cause the currently bad Big 12 TV contract to get even worse since no possible replacement school from, say, the Mountain West (i.e. BYU, Utah, etc.) would come close to replacing those markets and households. In turn, all of the Big 12 schools might be sent scrambling for new homes. While that might be a doomsday scenario, Mizzou leaving for the Big Ten would severely damage the Big 12 at the very least.

So, if all of the Big 12 schools could be theoretically up for grabs, why the heck would the Big Ten go after a minnow (Missouri) when it could get a whale (Texas) instead? Why the heck would the Big Ten take Missouri or even Nebraska and let Texas possibly walk off to the much less financially powerful Pac-10? Why the heck would Texas just let a middle tier school like Missouri leaving for another conference put its future in limbo? Simply put, if a decent-but-not-great school like Missouri leaving could have that much of a potential impact on the Big 12, then that’s clearly evidence that the conference is unstable and maybe a powerhouse school like Texas will understand that it needs to start evaluating more stable options (if it hasn’t already). This presents a monster opportunity for the Big Ten to swoop in and solidify its place as the nation’s most powerful sports conference.

Sports-wise, the Big Ten has a reputation of being staid and conservative. In terms of overall conference management, however, the Big Ten is quite forward looking and thinks outside of the box. It’s easy to say that the Big Ten Network is an obvious cash cow for the conference as of today, but at the time of its formation, it was a massive risk considering that it could’ve easily taken a massive traditional rights deal from ESPN in the same manner as the SEC without the pain of a year of fighting for basic cable distribution in the Midwest and Pennsylvania. It now looks like the Big Ten is going to benefit from that risk. Similarly, I’m convinced that the Big Ten isn’t going to make a “meh” move simply to get to the 12 teams needed to stage a football conference championship game. The new school has to be strong enough where if Notre Dame all of the sudden decides that it wants to join a conference in 10 or 20 years, the Big Ten can comfortably say “No” and not have buyer’s remorse about the 12th member that it added. I don’t think that Missouri, Syracuse or Rutgers would come close to meeting that standard, but Texas hits the mark and even more. Therefore, there’s one task for the Big Ten over the next year or so:

Hook ’em.

(Follow Frank the Tank’s Slant on Twitter @frankthetank111)

UPDATE #1 (1/4/2010) – Tons of great feedback on this post, so I’ve addressed some additional issues in Big Ten Expansion Index Follow-Up #1: Superconferences, Conference TV Revenue and More Reasons Why Texas to the Big Ten Makes Sense.

UPDATE #2 (1/8/2010) – Confirmation that the Big Ten “contiguous state” rule is a myth, responses to blogs and message boards from across the country and, most importantly, the views of Texas fans in Big Ten Expansion Follow-Up #2: Nationwide and Longhorns Fan Responses on Texas to the Big Ten.

UPDATE #3 (1/20/2010) – More on the financial gap between the Big Ten and Big 12, how Notre Dame almost joined the Big Ten and thoughts on the East Coast schools and fallout in other conferences in Big Ten Expansion Follow-Up #3.

UPDATE #4 (2/1/2010) – Why the “Pitt Joining the Big Ten” Rumors are False.

UPDATE #5 (2/11/2010) – Newspaper reporting that the Big Ten has entered into preliminary discussions with the University of Texas.

UPDATE #6 (2/17/2010) – Template for Shooting Down Every Argument Against Texas Going to the Big Ten

UPDATE #7 (2/21/2010) – Explaining why the “initial list” of 15 Big Ten candidates is an examination of who would join WITH Texas and/or Notre Dame (NOT instead of them).

UPDATE #8 (3/2/2010) – What’s the purpose of the Big Ten leaking a study of Notre Dame, Missouri, Rutgers, Syracuse and Pitt?

UPDATE #9 (3/6/2010) – How Rutgers could work in the Big Ten (as long as another national marquee name also comes along)

UPDATE #10 (3/9/2010) – Notre Dame AD Jack Swarbrick leaves an opening for the Irish to join a conference.

UPDATE #11 (3/19/2010) – Rumors that the Big Ten is looking to add Boston College, Notre Dame and Rutgers.

UPDATE #12 (3/24/2010) – How the Pac-10 could affect Big Ten expansion.

UPDATE #13 (3/29/2010) – Notre Dame’s AD runs his trap again.

UPDATE #14 (4/6/2010) – Big Ten considering a 16-school conference.

UPDATE #15 (4/12/2010) – How a multi-phase expansion could be a good idea for the Big Ten.

UPDATE #16 (4/19/2010) – The value of expansion candidates to the Big Ten Network.

UPDATE #17 (4/25/2010) – Getting krunk on expansion news (or lack thereof).

UPDATE #18 (5/2/2010) – Rumors about a 5-team expansion with Nebraska, Missouri, Pitt, Rutgers and Syracuse.

A Defense of Big Ten Football

On January 7, 2009January 7, 2009 By Frank the TankIn Big East, Big Ten, College Football, Illinois Fighting Illini, Sports1 Comment

ohio-state-buckeyes-texas-longhorns-fiesta-bowl

When I wrote this post on the “Conference Pride Paradox” a little over two years ago, Big Ten football was at its zenith with 2 BCS bowl victories during the prior season and its premier rivalry (which, in my opinion, is also the best rivalry in all of sports) of Ohio State vs. Michigan was being hyped for weeks as the Game of the Millennium with a #1 vs. #2 matchup for the first time. After the Ohio State won that classic game, the national debate was centered around how Michigan deserved another shot at the Buckeyes in the National Championship Game. Thinking back about those days that really weren’t very long ago at all, it’s amazing how far the national reputation of Big Ten football has fallen. With Ohio State’s loss last night to Texas (albeit one that could have been prevented had the Buckeyes just kept a safety or two back in the secondary to make a tackle), the Big Ten has now lost 6 straight BCS bowl games (2 in each of the last 3 seasons).

There’s no doubt that the nation has a right to be skeptical about the prospects of the next Big Ten invitee to a National Championship Game (and frankly, no one should be surprised if Ohio State is right back in that mix next year with the players that they have coming back). However, with Big Ten bashing becoming so fashionable among college football fans, I believe that the performances of the conference over the past 3 seasons need to be into context. Please note that the following comments aren’t excuses – if you want to be the best, you have to beat the best at anytime anywhere, and the Big Ten teams that have gone to BCS bowls have failed miserably on that front. It’s just that when one looks at who and where the Big Ten has played in its recent BCS matchups, it becomes apparent that the only ones that have the right to say anything are USC and the top tier of the SEC (as much as I loathe them). Everyone else that is piling on the Big Ten (i.e. Big East, ACC, and Big 12 fans, Pac-10 schools that aren’t USC, Mountain West Conference bandwagoners riding a hot Utah team, etc.), though, need to STFU since they all likely would be in the exact same position of the power Midwestern conference if they had to play the same games.

Here are the Big Ten’s BCS opponents over the past 3 seasons:

USC in the last 3 Rose Bowls in Pasadena
Florida in the 2006 National Championship Game in Arizona
LSU in the 2007 National Championship Game in New Orleans
Texas in the 2008 Fiesta Bowl in Arizona

Look at that list of teams – it’s complete murder’s row of marquee national programs without a single breather. The Big Ten didn’t get to play the likes of Wake Forest, Louisville, Cincinnati, or Hawaii, who were BCS participants in other bowls during this period. Unlike the conferences that are participating in Thursday night’s National Championship Game, the Big Ten didn’t lose to non-BCS conference teams in the manner of the Big 12 (the Boise State-Oklahoma gem in the 2006 Fiesta Bowl) or the SEC (last week’s stunning Utah beat-down of Alabama in the Sugar Bowl – there was nothing fluky about the Utes in that game). Yet, those conferences haven’t been indicted in their entirety even though their marquee teams failed to beat smaller schools whose stadiums have fewer amenities than the average SEC weight room.

The one true horrible loss for the Big Ten was Florida’s thrashing of Ohio State in the 2006 National Championship Game, where the Buckeyes had been ranked #1 nearly the entire season and were strongly favored to win the game. After that, though, note that two 2nd place Big Ten teams (Michigan in 2006 and my alma mater Illinois in 2007) along with this year’s Penn State team got to play USC in de facto Trojan home games right outside of Los Angeles. How many champions from any conference, much less 2nd place teams like the Big Ten has sent, are going to beat USC head-to-head in Los Angeles? Anyone that has even a smidgen of knowledge about college football knows that this is a monster task in a sport where home field advantage is a huge deal and nowhere near the same as playing Wake Forest in the Orange Bowl or Hawaii in the Sugar Bowl. The Big Ten doesn’t have a Rose Bowl problem or a Pac-10 problem – it has a USC problem. Of course, every other conference would also be “exposed” as having a USC problem if its champion or 2nd place team had to play the Trojans in LA every year. (Please note that I wouldn’t trade the Big Ten’s relationship with the Rose Bowl for anything in world since it’s the one BCS bowl outside of the National Championship Game that people actually care about. My trip to Pasadena following the Illini last year was one of the greatest sports experiences of my life, with the exception of that game thingy.) If USC didn’t crush its Pac-10 competition every season (outside of the annual obligatory game where they don’t show up against a ridiculously inferior team, which ruins their national championship chances) where some other team from that conference would get to the Rose Bowl, then there likely wouldn’t be a Big Ten drought in that game.

Similar to the USC situation, LSU arguably received an even greater home field advantage with last year’s National Championship Game being played in New Orleans. Once again, would any team from any other conference have won essentially a road game at LSU in that situation? SEC fans have earned the right to crow here, but any other conference that throws stones at the Big Ten has to realize that if they had sent a representative to that game, they also would have been crushed. West Virginia would have received the honors to get thrashed if they had taken care of business against a pathetic Dave Wannstedt-led Pitt team while Missouri would have been the victims if they had beaten Oklahoma in the Big 12 Championship Game on the last weekend of the regular season. None of that happened, so Ohio State, whose resume by the end of that weekend consisted of doing to the least wrong of any of the BCS conference champions that season, backed that ass up into the right to play in the title game on the road where they were guaranteed to be huge underdogs.

Finally, Texas was heavily favored to crush Ohio State in last night’s Fiesta Bowl but the Longhorns only salvaged a win because of a Buckeye defensive meltdown in the last 2 minutes of the game. (By the way, it was fascinating to witness Jim Tressel use the reverse-Tebow technique of using Todd Boeckman to spot Terrelle Pryor at quarterback, where the intent was actually to bring in a traditional pocket passer for one or two plays at a time in order to change the pace from having a running quarterback. The increasing reliance on spread or spread-esque offenses isn’t necessarily the greatest trend for college football overall, particularly for young QBs that want to reach the NFL, but that’s a discussion for another day.)

Once again, I’m not saying that the Big Ten’s performances in BCS bowls have been anywhere near satisfactory. The Big Ten receives a ton of perks for having teams that draw huge television ratings (the only BCS bowls that have had over a 10.0 rating outside of the National Championship Games since the ACC-spurned conference realignment in 2003 are all of the games that have featured a Big Ten team) and the most national and wealthiest fan base of the BCS, which includes placement in the Rose Bowl (the highest profile bowl) and the other BCS bowls salivating over taking one of the conference’s other teams for an at-large bid. With that elevated position, the Big Ten is justifiably going to receive more scrutiny when compared to USC or teams from the SEC and the conference’s teams will need to start performing. I have faith that the Big Ten will bounce back soon enough since conference performance is cyclical, which is often hard to remember in a “What have you done for me lately?” world. Earlier this decade, the SEC and Big 12 were the conferences being criticized as being weak and without depth. The Big East was hailed as being back as a power conference two years ago but now is facing calls of not deserving an automatic BCS bid. The old cliche of “what goes around comes around” is very true in college sports, so the haters out there won’t have the Big Ten to kick around much longer.

(Image from Arizona Republic)

Random Observations on the World of Sports and Frank the Tank’s Football Parlay – New Year’s 2009 Edition

On December 26, 2008December 27, 2008 By Frank the TankIn Big East, Big Ten, Chicago Bears, Chicago Bulls, College Basketball, College Football, Illinois Fighting Illini, NBA Basketball, NFL Football, SportsLeave a comment

robbie-gould-bears-packers

A few random observations before we get to an expanded edition of this week’s football picks:

The Bears Are Horrible… and the NFC is Even Worse – There was no logical reason for the Bears to have beaten the Packers this past Monday night. They played as if though they were ready to pack it in for the season as opposed to fighting to keep alive in the playoff race. Only the Bears have the ability to make me feel like I just drank some paint even while winning football games. The only saving grace is that the NFC is so horrific (trading the Big 12 South straight up for the NFC West would have made for a much more competitive year) that this mediocre team could still actually host a playoff game if the right things fall into place.
The Illini Basketball Team Actually Has Some Life… and So Does the Rest of the Big Ten – Hope is a dangerous drug. As I’ve stated in some prior posts, I was more than willing to scrap this current Illinois basketball season as a complete rebuilding project with an aim toward giving Alex Legion ample playing time. After absolutely crushing Missouri in the Braggin’ Rights Game on Tuesday night, though, the Illini seem to be looking to get back to the NCAA Tournament a year ahead of schedule. One of these years, Illinois will beat Mizzou in football and then Mizzou will beat Illinois in basketball, upon which I will cardon myself in the basement with a plethora of perishable goods to prepare for the impending destruction of the world.
Bulls Are the Ultimate .500 Team – Has there been a team in recent memory that have hung around the .500 mark with such consistency as this year’s Bulls? I’m pretty sure they’ve attempted to get to .500 every single time that I’ve watched one of their games this season. They’re like a baksetball version of an Escher painting.
For the Love of God, Stop Fellating the Celtics – On the complete opposite side of mediocrity, I know that the ESPN criticism in the blogosophere can often be over the top at times, but how many fucking years in a row do they need to put up a fucking daily game-by-game comparison of a hot NBA team’s record versus the 1996 Bulls (and said hot NBA team flames out by the middle of January at the very latest)? Well, the tizzy around the Celtics’ recent 19-game winning streak has been almost as ridiculous as the inclusion of the 2005 USC Trojans in the infamous “greatest college football team ever” bracket prior to that season’s national championship game (who subsequently lost to Texas). When an NBA team only has 5 losses at the All-Star Break, then we can start talking about whether a team might beat the Bulls’ single-season record. If it’s only a month-and-a-half into the season, though, just simmer down and shut the fuck up. I cannot tell you how much I hate these premature crownings of teams. Let me move on before I throw my laptop across the room…

On that happy holiday note, let’s get to a super-sized edition of the football picks (home teams in CAPS where applicable):

NFL FOOTBALL PARLAY

PHILADELPHIA EAGLES (-1) over Dallas Cowboys – In relatively quiet fashion, the Iggles have been as consistent as anyone in the NFC since Donovan McNabb learned about ties in the NFL.
Miami Dolphins (+3) over NEW YORK JETS – I’ll admit that all I want to see if Chad Pennington to come in and stuff the team that turned on him so that they could whore themselves for Brett Favre.
Chicago Bears (+3) over HOUSTON TEXANS – The bookmakers know that the Bears are horrible, which is how a listless Texans team could be favorites over a club that is still fighting for a legit shot at the playoffs. Yet, I still think that the Bears will pull this out for a restless Chicago fan base. Let’s hope that the Giants play their starters long enough (if at all) to do some damage to the Vikings at the same time.

Frank the Tank’s NFL Football Parlay Record
Last Week: 1-2
Bears Games for the Season: 3-9–1
Overall Season: 19-20-3

NEW YEAR’S DAY NON-BCS BOWL PARLAY

Outback Bowl: South Carolina Gamecocks (+3.5) over Iowa Hawkeyes – Can I really trust an Iowa team that lost to the Illini to actually cover against a Steve Spurrier-led team in Tampa? NFW.
Gator Bowl: Nebraska Cornhuskers (+3) over Clemson Tigers – The only team that I trust less than Iowa is Clemson.
Capital One Bowl: Michigan State Spartans (+7.5) over Georgia Bulldogs – I truly don’t understand this Georgia team, which was bandied around as one of a handful of national championship contenders at the beginning of the year. On paper, UGA should be crushing State, but the Big Ten has a pretty good track record against supposedly superior SEC teams in Orlando. I’ll take the points for Sparty here.

BCS BOWL PICKS

Rose Bowl: Penn State Nittany Lions (+9) over USC Trojans – Chicago has alternately seen temperatures close to zero degrees, traffic debiliating snowfall once the temperature rises into the teens, and then zero-visibility fog as the temperature creeps above freezing over the past THREE days. This type of setting has made the dark hole of no Pasadena trip to look forward to for the Illini (and me) even more depressing. I always have an extremely hard time watching a major sports event the year after my favorite team has played in it (i.e. 2006 NCAA Final Four, 2006 World Series, last year’s Super Bowl) and this Rose Bowl will be no exception, particularly with the Illini failing to make any type of bowl at all. The only thing that warms my heart here is that the Big Ten has its best shot to knock off those USC bastards yet. Unlike Ohio State earlier this year, the Illini last season, and Michigan two years ago, JoePa’s current squad is anything but a stereotypical plodding Big Ten team – Penn State has as much speed as anyone in the country. The spread is way too large here with the Nitanny Lions at full strength.
Orange Bowl: Virginia Tech (+2.5) over Cincinnati Bearcats – I’d stay the hell away from this game in the sportsbook in real life. In theory, Cincy should be much more motivated to be here, particularly since Virginia Tech was just in the Orange Bowl last season. I’ll go with the established power here, though, only because the Hokies still have an abundance of talent to the point that I’m fairly surprised that they are more than a 1-point underdog.
Sugar Bowl: Alabama Crimson Tide (-10) over Utah Utes – As much as I’d love to see Utah draw blood against the team that was #1 for most of the season, ‘Bama is way beyond the draws that the ’04 Utes and ’06 Boise State respectively received with Pitt and Oklahoma in their Fiesta Bowl non-BCS conference upsets.
Fiesta Bowl: Ohio State Buckeyes (+8.5) over Texas Longhorns – Much like the Rose Bowl spread, there are way too many points to pass up taking here. Plus, am I the only one in America that didn’t find a single thing wrong with how the Big 12 determined its tie-breaker at the division level? Oklahoma, Texas, and Texas Tech were all tied for first place in the Big 12 South division with 1 win and 1 loss in head-to-head competition against each other. It seems to me that having the BCS standings is the next logical tie-breaker (with “logical” being an extremely convulated term in the world of college football) since any conference would want to elevate a team that would have the best chance of getting to the national championship game. While Texas beat Oklahoma head-to-head, the Longhorns didn’t have any more claim to get a spot in the Big 12 Championship Game than Texas Tech, who beat Texas head-to-head. I have no clue why there was such a national uproar over a tie-breaking procedure that seemed to actually make a lot of sense considering how the national championship match-up is determined today. Anyway, the point is that Texas seems to be acting like the ’06 Michigan Wolverines that complained mightily that they didn’t get a re-match with their fiercest rival in Ohio State in the national championship game and then got crushed by a very talented USC team in the Rose Bowl. I have a strong feeling that Texas is going to put up a massive dud here, too, since Ohio State is anything but a pushover when Beanie Wells is on the field.
BCS National Championship Game: Florida Gators (-3) over Oklahoma Sooners – No one should forget that Florida is going to be playing a virtual home game in Miami in the same manner that LSU had the home field advantage in last year’s national championship game in New Orleans. At the same time, for all of the national bashing of Ohio State for its high profile stumbles over the past two seasons, they have made it to BCS bowls 6 out of the last 7 seasons (including this year) with 3 victories that includes a national championship (the only two losses coming in the last 2 national championship games). There isn’t another program other than USC that would trade places with the Buckeyes with that type of record. Meanwhile, in the last four BCS bowls for Oklahoma, the Sooners were crushed by West Virginia (who was reeling after having just lost its head coach to Michigan) by 20 points in last year’s Fiesta Bowl, was on the wrong end of the classic upset by Boise State in the 2006 Fiesta Bowl, got blown out by USC by 36 points in the 2004 Orange Bowl for the national championship (one of the most horrific performances that I’ve ever seen considering the stakes), and was beaten by LSU in the 2003 Sugar Bowl for the national championship. Jim Tressel looks like Mozart to Bob Stoops’ Salieri when it comes to BCS bowl performances.

Frank the Tank’s College Football Parlay Record
Last Week: 1-2
Illini Games for the Season: 5-6
Overall Season: 19-22-1

Enjoy the games and Happy New Year!

(Image from Washington Post)

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FRANK THE TANK'S SLANT

Tag: Oklahoma Sooners

Multi-Phase Big Ten Expansion: How to Create a Super Death Star Conference

List of 15 Big Ten “Candidates” is Who May Come With Texas or Notre Dame (not Instead of Them)

Big Ten Expansion Index Follow-Up #1: Superconferences, Conference TV Revenue and More Reasons Why Texas to the Big Ten Makes Sense

The Big Ten Expansion Index: A Different Shade of Orange

A Defense of Big Ten Football

Random Observations on the World of Sports and Frank the Tank’s Football Parlay – New Year’s 2009 Edition

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