Another Illinois School in the Big Ten? Not Feasible, but the State Needs a Better #2 Public University

I’ve been getting a lot of requests for comment on some proposed legislation by an Illinois state representative from Naperville to have a feasibility study performed on whether another Illinois public university can be added to the Big Ten. Here is the full text of the proposed bill. Note that I actually live in Naperville, but the applicable representative (Michael Connelly) doesn’t represent the portion of town that I live in.

Most people that have a passing understanding of conference realignment know that the odds of the feasibility of the Big Ten expanding with any school from the state of Illinois is less than zero (but we’ll spell it out here for any first time readers that haven’t been paying attention to this issue for the past several years). First of all, what the Illinois State Legislature wants is completely irrelevant to Big Ten expansion. They might have some control over the University of Illinois specifically, but Michigan, Ohio State, Wisconsin and every other Big Ten school (even Northwestern) would laugh off any attempt for some type of legislative intervention. Second, a viable Big Ten candidate needs a combination of FBS football credentials, academic prowess (preferably membership in the Association of American Universities, which is an extremely select group of top tier research institutions) and, most importantly of all, additional media value in the form of new TV markets and/or a national brand name (i.e. Notre Dame). Considering that the entire state of Illinois is already receiving the Big Ten Network at the maximum cable carriage rate, any additional school from the state would add exactly $0 in TV revenue for the conference. That would actually mean that all other Big Ten universities would lose money with an Illinois-based expansion by splitting the pie further without making the overall pie larger… and the Big Ten isn’t making moves in order to lose money. Plus, the only other public university that even plays FBS football is Northern Illinois, who isn’t anywhere near AAU status on the academic front (and realistically never will be with its mission). If the State of Illinois wants to spend a single dime on whether it’s feasible for another public university here to join the Big Ten, then the legislature is flushing money down the toilet that it doesn’t have.

That being said, let’s not throw the proverbial baby out with the bathwater on what ought to be the real intent of this legislation: creating a stronger #2 public university in the State of Illinois behind the University of Illinois at Urbana-Champaign (abbreviated as UIUC for ease of discussion here, although I’ve always thought that was a clumsy abbreviation as an Illinois grad) regardless of any Big Ten prospects (which are non-existent in reality). What I hope is that my fellow Naperville native can’t possibly be this naive and is just using the Big Ten name as a headline grabber in order to shine the light on the very real problem that the academic quality gap between UIUC and the rest of the state’s public universities is so large that Illinois high school grads are heading to out-of-state colleges at a rate that dwarfs almost every other state in the country.

In the typical competitive Chicago suburban high school, the top 5% of the class or so is generally gunning for the Ivy League and Ivy-caliber schools (i.e. Stanford, Duke, Northwestern, etc.). The next 5% is the group that UIUC generally targets (with a little bit of variation depending upon the program – engineering and business require top 5% credentials these days, whereas an applicant might be able to get by with being in the top 15% for liberal arts). Regardless, an Illinois high school grad is pretty well-covered if he or she is in the top 10% of his/her high school class and the 90th percentile in SAT or ACT scores.

The problem is the massive academic reputation gap between UIUC  and the rest of the in-state schools. For the very large group of kids that rank between the top 10% and top 30% of their class (people that still have good-but-not-elite grades and test scores and make up a huge share of the college student population), UIUC is getting too tough to get into while the rest of the in-state schools are way too easy to get into in relation to their credentials. There’s no compelling option in-between that’s a solid fit for that group of students. In the latest US News rankings for undergraduate programs at national universities, UIUC is ranked #41 in the nation, but then there isn’t another Illinois public school until the University of Illinois at Chicago (UIC) at #128. Farther down the list are Illinois State (#152), Northern Illinois (#177) and Southern Illinois (#177). It just so happens that neighboring schools like Indiana, Purdue, Iowa and Missouri are in the top 100 of the US News rankings and have admissions standards that perfectly align to those top 10%-30% students that can’t get into UIUC, so Illinois kids go to those schools in massive numbers* and are willing to pay out-of-state tuition for them (which is still relatively less expensive compared to a lot of lower-ranked private university options). According to the Chicago Tribune, there was an outflow of 30,000 freshmen students from Illinois to out-of-state schools and an inflow of 17,000 last year, which is a negative outflow of 13,000.** The academic quality gap is exactly why this is occurring.

(* Last year, the Chicago Tribune put together this fascinating database of where Illinois high school students currently go to out-state colleges. Not surprisingly, schools in neighboring states drew the largest numbers, with Iowa and Missouri having more than 1000 Illinois students each in their respective freshmen classes last year, while Indiana, Marquette, Wisconsin, Purdue, St. Louis University and Iowa State all had over 500 Illinois freshmen. Interestingly, Arizona State, Colorado, Kentucky and Kansas all drew more Illinois students than Ohio State, with all of them getting just under 200 Illinois freshmen each. Other popular power conference destinations for Illinois students outside of the Midwest are Arizona, Vanderbilt and Miami, with over 100 Illinois freshmen each. After this hellacious winter, I can’t blame any Chicagoan heading to some place where you can wear shorts in the middle of January. Meanwhile, Alabama and Ole Miss surprisingly draw more Illinois students than Nebraska, while Rutgers only has 10 Illinois freshmen. Maryland and Penn State don’t show up in this data set, which doesn’t mean anything one way or another, as some schools like Harvard that definitely have Illinois students aren’t listed here.)

(** New Jersey is a state with an even larger outflow of college students and has almost the exact same issue as Illinois: a very large drop in the rankings of its public universities after its flagship of Big Ten newcomer Rutgers.)

UIC is probably the only public school in Illinois that has a realistic chance of filling that gap since its faculty quality is already on the higher end compared to its admissions standards, the school is solid in STEM areas since it houses the University of Illinois system’s medical and pharmacy schools, and has what is now considered to be a very desirable location in the West Loop neighborhood of Chicago. (UIC was actually a visiting member of the Committee on Institutional Cooperation (CIC) that’s considered to be the academic arm of the Big Ten for nearly 30 years, but that status was revoked following the conference’s admission of Nebraska.) The main issue is that UIC’s reputation in professional circles (outside of medicine and pharmacy) actually lags behind its perception in academia, and changes there seem to be glacial. Every Big Ten school has a stronger professional network in Chicago in the finance and tech areas that fuel the influx of new college grads every year in Lincoln Park and Lakeview, and UIC still has to catch up to regional private Catholic schools like Loyola, DePaul and Marquette on that front, too. This is a self-fulfilling prophecy – UIC won’t move up in professional prestige without attracting better students, but such better students won’t go there until UIC moves up in professional prestige.

(* Up until 20 years ago, that location was considered to be a major liability when it was far from gentrified. I know this area well since my parents both graduated from there and my father worked there for 30 years, so I have a lot of affinity for the school. My father used to get his hubcaps stolen quite frequently back in the day and we used to joke that we could buy them back at the old Maxwell Street market adjacent to UIC, which was featured in the John Lee Hooker scene in The Blues Brothers. Needless to say, the old Maxwell Street was moved for UIC’s expansion several years ago and what used to be a seedy neighborhood has turned into a land of high-priced condos and restaurants.)

The other practical problem is that it would take a ton of investment from the state to get UIC up to the level of schools that are strong non-flagships (i.e. Michigan State, Purdue, Miami University of Ohio, etc.), yet the state keeps reducing the money to public universities every single year (and as noted, the state doesn’t have the money to give it to them even if they wanted to). Regardless, I hope that some type of better realistic in-state option exists by the time my 4-year old twins are ready to go to college in 13 years. If Representative Connelly can ensure that the focus is on that particular academic goal (as opposed to Big Ten membership specifically, which is a waste of time and resources because it will never happen), then I’m game.

(Image from PIPBlog)