Back Home: Big Ten Division Thoughts and Sweet Missouri Valley Conference Expansion

I’m finally back from a spring break vacation in Arizona (80 degrees for the White Sox spring training game that I attended last Wednesday compared to 30 degrees for Opening Day in Chicago yesterday), so let’s get a few updates since I haven’t posted in awhile:

(1) Big Ten Divisions – It appears that the Big Ten office is heeding the calls for the “Keep It Simple Stupid” approach of dividing the soon-to-be 14-team conference into East and West divisions, with Michigan State heading East with Michigan, Ohio State, Penn State, Rutgers and Maryland, the West having Illinois, Northwestern, Wisconsin, Nebraska, Iowa and Minnesota and the only debate being where Indiana and Purdue will be placed.  IU-PU will then be the only protected cross-division rivalry.  Assuming that this comes true, my message to the Big Ten office is the following: THANK YOU! THANK YOU! THANK YOU!  While I initially advocated Michigan State being placed in the West with both Indiana-based schools in the East, the newly rumored setup was the next best alignment from my perspective.  The Pac-12 was smart in not trying to force any protect cross-division games outside of the California-based schools playing each other annually, so it’s great that the Big Ten reportedly will only keep the Old Oaken Bucket as protected while the West can continue to rotate through Michigan, Ohio State and Penn State more often in this KISS alignment.  (Note that it’s a heck of a lot less heartburn for the West schools to see Indiana or Purdue falling off the schedule more often compared to Michigan, Ohio State and Penn State, which was likely a large driver for Sparty getting placed in the East.) It still makes a lot more sense in my mind for Indiana to head to the East since it’s (1) actually further East than Purdue, (2) a school with a disproportionately large East Coast student population and (3) better for competitive balance purposes.  The only reason that I can think of for IU pushing back on an Eastern placement is that it knows that it will never break its Rose Bowl drought competing in a division with resurgent Michigan and Ohio State programs.  Regardless, the Big Ten seems to finally be making the right choices on its divisional alignment.  Let’s just hope those right choices also extend to burying the Legends and Leaders division names next to Jimmy Hoffa*.

(* The Meadowlands aren’t that far from Rutgers, so it would still be in the Big Ten footprint.)

(2) Sweet Missouri Valley Conference Expansion – The “new” Big East consisting of the old Catholic 7 schools poached Butler and Xavier from the Atlantic 10 and Creighton from the Missouri Valley Conference right before the start of the NCAA Tournament, which is likely going to trigger a massive realignment of the midmajor non-FBS conferences.  While the MVC is celebrating Wichita State’s Final Four run, it is also the league most openly pursuing expansion/replacement options as of now (Missouri State’s president actually Tweeted that he’s out visiting interested expansion candidates)*.  Various reports so far indicate that the MVC has had some conversations with Oral Roberts, UMKC, Loyola (Chicago), UIC** and Valparaiso.  The latter three Chicago area schools don’t surprise me at all: I Tweeted a few weeks ago that my gut feeling was that those programs plus Belmont would be at the top of the MVC list if Denver wasn’t going to be considered.  (Reading between the lines in this interview by MileHighMids of Denver’s athletic director, it appears that the MVC would have been interested in Denver if the school were to add more sports, but the AD isn’t willing to commit to that right now.)

(* For a great analysis of potential MVC candidates using Google Maps, check out this anonymous posting.)

(** For disclosure purposes, my parents met at and graduated from UIC, with my father then spending over 3 decades working at that campus. I don’t have any real rooting interest in the UIC Flames sports teams, but I’ll admit to having an affinity for the institution overall with my family connection.)

Perusing some MVC message boards and blogs, I’ve generally seen fans vomit over these choices with calls that they could either (1) do better or (2) stand pat at 9 schools.  It reminds me of the recent UCLA basketball coaching search*, where much of the fan base seemed to be incredulous that they couldn’t lure the likes of Brad Stevens or Shaka Smart and had to settle for the protector of a rapist… er… Steve Alford.**  The MVC fans seemed to have hopes for the likes of SLU and/or Dayton (the former of which is definitely going to be in the Big East, where it’s just a matter of when, while the latter likely will be there but has to sweat it out a bit with Richmond as a competitor for spot #12) and are now facing the reality that the realistic candidates aren’t nearly as desirable.

(* For what it’s worth, I believe that UCLA is an elite program with only Kentucky, Kansas, North Carolina, Indiana and those rat bastards from Duke being in the same class. However, the Bruins’ lack of a sexy hire was the result of an elitist approach to job security by the school and fan base. That is, they just fired a guy in Ben Howland who went to three Final Fours, pulled in a top-ranked recruiting class last year and won the Pac-12 regular season championship this year.  At most schools, that record warrants a lifetime contract – Shaka Smart is going to be able to parlay a single Final Four run into perpetuity at VCU.  I fully understand how many UCLA fans believed the trajectory of the program was going in the wrong direction with Howland and a change might have been needed simply for the sake of a change, but they might have failed to understand how top level coaches in stable positions aren’t exactly enthralled with the prospect of taking a job where a 3-time Final Four coach got canned right after winning a conference championship. Hence, the pool of interested parties was much more shallow than anticipated.)

(** I highly recommend Black Heart Gold Pants blogger Patrick Vint’s message to UCLA fans about Alford on Bruins Nation.)

From my perspective, the MVC isn’t going to be able to add any real home run additions on-the-court. Belmont has the best performance over the past few seasons of the potential candidates, but geographic fit seems to be an issue in that case and their attendance figures have been subpar.  As a result, the MVC likely needs to concentrate on attacking its worst weaknesses as opposed to attempting to replace the irreplaceable Creighton in terms of basketball performance.  To me, that worst weakness is that fact that Wichita is the MVC’s largest TV market at #69 overall in the US.  Those of you that read me regularly know that I’m not in favor of expansion only for the sake of additional markets, but in the case of the MVC, having Wichita as your largest market is Charles Barkley turrible. Even if some of the candidates in large markets aren’t necessarily great TV draws, the MVC is eventually going to need them for recruiting purposes for long-term survival.  (This is why even if SLU and Dayton end up leaving the Atlantic 10 on top of Butler and Xavier, that league is still in much better position going forward with its footprint.) That means that a school like Murray State, which has had solid attendance and on-the-court performance, might appear to be desirable for MVC fans but not so much for the conference’s university presidents.

As a lifelong Chicagoan, I have a particular interest in how the MVC is going to proceed since I firmly believe that it should have a better presence in the Chicago market than it does today. Illinois State, Southern Illinois and Bradley all predominantly draw students from and send alumni to the Chicagoland area (with Northern Iowa and Drake also sending large contingents to the region, too).  However, the MVC doesn’t draw the coverage that it ought to considering the in-place fan base since it lacks a direct Chicago presence (which is critical unless you’re the University of Illinois or Notre Dame).  Therefore, it’s not a shocker that two city schools (UIC and Loyola) and a university on the periphery of the metro region in Northwest Indiana (Valpo) are being visited by the MVC powers that be. The MVC leadership likely recognizes what I see in that Chicago is a large market that can be legitimately leveraged by the conference.  It’s not so much that the MVC thinks that UIC or Loyola can “deliver” Chicago in a way that Illinois, Northwestern, DePaul or Notre Dame are able to, but rather that the critical mass of MVC students from and alums living in the area can give the league a solid presence akin to what the A-10 has in Philadelphia or Washington, DC. The MVC doesn’t have any type of major market anchor right now and that’s increasingly going to be a negative risk factor if it’s not rectified.

I haven’t forgotten that ORU’s crosstown neighbor of Tulsa just got invited to the “Old” Big East (or Conference TBD) today. I’ll have more thoughts on that the status of that league in a separate post. Until then, enjoy the Final Four!

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(Image from mgoblog)